Balance – the sustainable tourism challenge
Sustainable tourism definitions almost always combine two big, important ideas. The first idea comes from the Brundtland Report - Our Common Future - in which they say sustainable development "meets the needs of the present without compromising the ability of future generations to meet their own needs" . The second big idea is John Elkington's 'Triple Bottom Line" that requires consideration of not only the "profits" but "people" and "planet" as well. These big ideas provide a great foundation but they also present a real challenge for anyone attempting to develop...