Traveling to islands can take us to new worlds and allow us to experience completely different ways of life. Escaping to an island can be rejuvenating and inspiring. Yet small island states face great challenges as we enter the middle decades of the 21st century. In a recent annotated review [1], I highlighted a number of challenges, including habitat preservation, pollution issues, and, of course, climate change. Islands are facing some of the greatest climate crisis challenges – from more powerful hurricanes and cyclones to rising sea levels. Exacerbating the...

09 October, 2023 /

If you start with two terms that aren’t well understood its not surprising that combining them into a single term can lead to confusion. “Sustainability” is term that is frequently used but seldom understood. “Tourism” is a complex activity and - while many have traveled – few have thought about the many moving parts of the tourism system that contribute to make a successful trip. Which brings us to sustainable tourism. It doesn’t help that we often use the term “sustainable tourism” in two very distinct ways: Sustainable tourism: This...

07 January, 2023 /

Looking at the definitions of the terms “sustainable tourism” and “regenerative tourism”, you may be hard-pressed to see a difference.  And the outcomes, if implemented as originally envisioned, would be similar. In some ways, the excitement for regenerative approaches is a reaction to what sustainability has become to a large group of people. For many, sustainability has become a set of things to do not to make things worse. It is perceived to bounded by specific sets of criteria. For many, the term “sustainability” lacks inspiration – to sustain...

12 November, 2022 /

Stewardship is not a frequently used word. Stewardship means “taking care of something.” Wikipedia says, “Stewardship is an ethical value that embodies the responsible planning and management of resources.” In recent years, the term has become more common as the notion that we are the stewards of our planet and everything on it gains traction. Recognizing that we are stewards and responsible for our outcomes is important as we mature in our thinking about our actions. For tourism, discussions about destination stewardship are coming to the fore. So what...

11 October, 2022 /

Over the years there have been many discussions about what constitutes sustainable tourism. There is no doubt that these are important conversations, and yet, I am amazed at how little time we spend on addressing how to implement sustainable tourism in businesses and destination communities. Introducing sustainability in tourism requires a wide range of skills. The following list is far from comprehensive but gives a flavor of knowledge and abilities required by sustainable tourism practitioners. Change management skillsInternal and external communication skillsStrategic planning Ability to execute tactical actionscommitment...

05 October, 2022 /

In recent weeks I've been inspired by James Clear's Atomic Habits. One quote that stands out to me is "You do not rise to the level of your goals. You fail to the level of your systems". Sustainable tourism is complex and complicated. Certifications create systems that help businesses and destinations work through the complexity and achieve their goals. ...

20 September, 2022 /

Should I travel if my travel contributes to climate change? Tourism certainly contributes to climate change. Air travel in particular generates significant amounts of greenhouse gases. It is important that the industry acts and uses all its influence to change parts of eth tourism system that contribute to the climate crisis. To make significant change requires system change. We need to change our sources of energy from fossil fuels to renewables, we need to improve the energy efficiency of hotels and other buildings, and we need to transition our...

06 January, 2022 /

This week – July 4-11, 2021 – is Naidoc week in Australia. Naidoc Week activities celebrate the history, culture, and achievements of Aboriginal and Torres Strait Islanders. The theme for Naidoc Week 2021 is “Heal Country!” and the message could not be more critical. The themes raised by Naidoc, while not directed at tourism, have deep implications for our industry. There is growing recognition in sustainable and regenerative tourism of the value of indigenous wisdom in what we call “destination stewardship”. In the words of the Naidoc committee: The NAIDOC...

07 July, 2021 /

As someone who came of age in the 80s, I have spent my entire life waiting to see the benefits of trickle-down economics. The consensus these days seems to be that I shouldn’t hold my breath in anticipation of those policies creating the outcomes that were promised. But we can learn from the past. And it hasn’t been lost on me that many of the thought leaders I followed in the 80s and 90s – Kotler, Porter, and Senge, to name a few - have all advocated for interventions...

20 March, 2021 /

"With freedom comes responsibility" Eleanor Roosevelt. The ability to travel freely is an amazing privilege for a growing number of people. The growth of travel is a testament to both the lowering of barriers to travel and the increasing wealth of many around the world. As we wrap up the second decade of the 21st Century, I believe that the last decade has seen a growing awareness that, with the freedom that enables the growth of tourism, travelers and other tourism system members must take greater responsibility for...

01 January, 2020 /
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