It made a splash! Earlier this summer, the Business Roundtable (BRT) redefined the purpose of a corporation.  The corporations of the business roundtable stated: While each of our individual companies serves its own corporate purpose, we share a fundamental commitment to all of our stakeholders. We commit to: Delivering value to our customers. We will further the tradition of American companies leading the way in meeting or exceeding customer expectations. Investing in our employees. This starts with compensating them fairly and providing important benefits. It also includes supporting them through training...

17 October, 2019 /

Companies wishing to be socially responsible face a world of good and important causes. Over the last few months I have been looking at Corporate Social Responsibility (CSR) in the tourism industry and I have been amazed at the wide number of issues that fall under the topic of CSR.  Clearly, no company can address every issue - we simply can't be everything to everyone. Choosing "the fights' that are important to the company and its stakeholders is critical in managing this process. A recent article on adding discipline to...

13 August, 2014 /

There is real skepticism that companies can do well and do good. When discussion turns to the socially responsible actions of a company it seems inevitable that the motives of the company will be brought into question. The typical comment goes something like " sure - they are the greenest company around...

27 April, 2012 /