Certifications and Sustainable Tourism
Sustainable tourism management is more than picking a few eco-things and doing them when you remember. Sustainable tourism management requires a range of actions that must be actively managed. It requires a long-term commitment to performance improvement. The best certifications support ongoing sustainable tourism management. Good certifications are transparent, have credible, technically sound standards, and include independent third-party assessment. Good certifications help sustainable tourism enterprises manage the variety of activities they must undertake to achieve their goals and help them "ratchet" up their performance over time. Certification isn't...