Bright Spots
One of my favorite methods for encouraging positive change is finding a bright spot. The Heath Brothers – Dan and Chip – introduced me to the idea of bright spots in their book “Switch: How to Change Things When Change is Hard”. They describe a bright spot as “a successful effort worth emulating”. Rather than telling people what to do, they share how it is way more helpful to show people what is working for other people and letting folks learn from the example. Sometimes it is as......
10 May, 2025 Managing Sustainability Sustainable Tourism Management No comment